Rolando Villaseñor

Art Direction & Graphic Design

Hi, my name is Rolando Villaseñor.
I am a dynamic figure with an expansive imagination. I have been a part of many projects ranging from small businesses all the way to multinational transcontinental mega-corporations. I have extensive experience in the full realm of design; however, I have not yet worked for you.  

  • NameRolando Villaseñor
  • BirthdayMay 12
  • AddressCorona, California United States
  • Phone714.206.0985
  • Emailrolandov@razorgroove.com
  • Websitewww.razorgroove.com
  • See My Portfolio
  • See My Portfolio
  • See My Portfolio
Corona, California United States
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My Card

  • NameRolando VIllaseñor
  • Birthday May 12
  • AddressCorona, United States
  • Phone(714) 206-0985
  • Emailrolando@razorgroove.com
  • Websitewww.razorgroove.com
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My Skills

Education

  • Bachelor in Fine Arts Graphic Design - Cal. State Univ. Fullerton
  • Associate Degree in Graphic Design - GoldenWest College

Art Direction/ Managing

  • Project Managment
  • Employee Managment
  • Inventory Managment
  • Art Direction
  • Team Building
  • Team Training

Graphic Design Skills

  • Photoshop
  • Illustrator
  • Indesign

Operating Systems

  • Mac
  • Windows

RIP Software

  • Versa Works
  • Wasatch ColorRIP
  • Onyx PosterShop
  • EFI Fiery

Equipment

  • Roland Xc-540/ Xr-640
  • HP Z6100
  • Seal Pro D Laminator
  • Royal Sovereign Cold Laminator
  • Royal Sovereign Heat Assist Laminator
  • Oki-Data C9650
  • Dahl Stack Cutter
  • Keen Cutter
  • Vutek (UV 100" Flatbed Printer)

Profile

Strong foundation in commercial art, web design, vehicle wraps, and graphic design complemented by knowledge of business operations and the need for customer focused service. Track record of initiative and achievement - expanding job description boundaries, maintaining contacts within the industry and with clients.

Employment

Sr. Graphic Designer/ Arts Dept. Manager

Get More Wraps

Manage all aspects of the art department, overseeing the design staff, customer service with light sales. Art direction over all designs that enter and leave the shop. Design for large scale vehicle wraps (cars, trucks, box trucks, big rigs, trailers, fleets) Manage T shirt & Embroidery designs/ printing/ production and delivery. Light accounting and payroll duties, as well as answering phones and managing customer relations for the entire company. Plus much much more as needed when needed.

Sr. Graphic Designer (Freelance Contractor)

Arrowmac

Freelancing through arrowmac i find myself doing a bit of everything. logo design, web design, production graphics, pop and trade show graphics, nationwide marketing campaigns, e-mail graphics, ui/x, decals/ stickers, substrate graphics. in depth knowledge and use of adobe illustrator, photoshop, and indesign.

 

Sr. Graphic Designer/ PrePress Manager

Ultimate Image Printing

• Responsible for the entire company's client's designs, from core concept creation to implimentation/ installation.

• Managed the entire PrePress department ensuring client's designs printed properly to their maximum color potentials.

• Created business collateral, brochures, posters, displays, vehicle wraps, UI/X, marketing materials, and substrate signage.

Graphics Department Manager

K2 Fabrication & Design

• Responsible for all graphics produced and installed at K2 Fabrication.

• Created custom tradeshow graphic designs using original artwork based on recommendation from clients.

• Managed the execution of all projects from conceptualization to on-site setup by ensuring the graphic and engineering departments remained on schedule while interacting with the other departments to keep workflow and client time lines on track.

Production Manager/ Production Manager

SpeedPro Imaging (Irvine)

• Responsible for all aspects of production of the Irvine location. Including design, workflow, production and finishing, with light installation.

• Designs included work ranging from small to large format including logo marks, corporate branding, business stationary, vehicle wraps, fleet graphics, banners, posters, wall/building wraps, online web banners, etc...

• Contracted and managed outsourced labor including: installers, photographers, printers, and architectural LED sign makers.

Chief Creative Officer

RAV Design

• Responsible for maintaining a staff of designers and installers for RAV Design and assigning work based on the project and the staff's skills and abilities.

• Performed all functions of business management including: accounting, marketing, business proposals, sales, and building/maintaining client relations

• Led the design on large format projects such as vehicle wraps, 30 foot trailer wraps, large concert scrims, and interior/exterior wall and window graphics.

Art Director

Straub Distributing (Budweiser)

• Hired, scheduled, developed, and supervised the graphic arts team.

• Managed all aspects of the graphic arts department including: material purchasing, inventory, cataloging, workflow management.

• Successfully increased productivity (+20% annually) while decreasing cost of supplies (-15% annually).

• Performed the design work and assisted in the installation on high-end projects including: Anaheim Angel Stadium wall graphics, fleet wraps for Budweiser.

• Worked as an intermediary between the multiple departments, prioritizing their needs to ensure a consistent and effective workflow.

Publications

2011

Best of Business Card Design Volume 7

Rockport Publishing

Created one of the published business card designs

2010

Sign of the Times

Industry Magazine

• Featured vehicle graphic editorial on Team TANAKA Drifting Corvette graphics

• Created ads for: RAV Design, Cross Media Promotion, and Arlon

2007 - 2011

Performance Auto & Sound

PAS Magazine

Created marketing ads for the following: RAV Design, Product ad (KART), and Modern Image Signworks

2003-2005

2 Wheel Tuner Magazine

Enthusiast Magazine

Created marketing ads for Mini bikes, and Colorzone custom motorcycle airbrushing

2004

Modified Magazine

 

Created an ad featuring tires for Auto Designz and Falken Tires

 

Portfolio
Contact

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My Location

My Address
My Office, Corona, CA 92879